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Monthly Archives: August 2012

Five Important Factors To Consider To Maximize Your Search Engine Optimization Efforts

Posted by Aug - 21 - 2012
By Scott Upton
At this point, most of the business world at large has heard of, and even tossed around the phrase "search engine optimization" when discussing a business' online marketing approach. While the term has certainly entrenched itself firmly in our commerce vernacular, the specifics regarding this powerful promotional tool still seem a bit fuzzy to the general population. Questions ranging from discerning exactly what an algorithm is, all the way through to compiling final diagnostic analysis for success plague virtually every entrepreneur at some point throughout the SEO process. Partnering With A Professional Search Engine Optimization Firm Minimizes Confusion If you're not completely certain about the many... (more..)

Why You Should Be Using An Optimized Sitemap To Ensure Search Engine Marketing Success

Posted by Aug - 1 - 2012
By Scott Upton
In today's commercial marketplace, search engine marketing has become more than just a fringe promotional tool. Gone forever are the days where companies mostly only compete locally to gain the favor of patrons in their neck of the consuming woods. Instead, organizations today recognize that it's a global economy and buyers are savvy. Understanding that their pool of targeted clientele has endless online resources available online with just a simple mouse click, businesses must use search engine marketing strategically to deepen brand recognition and stand out in the online crowd. When it comes to search engine marketing success, companies may have a litany of action items and quantifiable objectives that... (more..)