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Tag: content

Why You Can Celebrate Google Panda 4.0 Update

Posted on May - 27 - 2014
By Scott Upton
If your website is stocked with a steady stream of original content, you may have reason to celebrate the release of Google’s Panda 4.0. This latest update to Google’s search algorithm, released May 20, is aimed at increasing the number of relevant, high-quality sites that show up on the search engine result pages (SERPs).   Those who consistently follow best practices in their search engine optimization (SEO) and content marketing strategies may reap the rewards of the update with higher rankings in the search results. This can lead to an increase in traffic, leads and eventual sales.   Weeding Out the Losers   The theory behind the Panda 4.0 update is that it will weed... (more..)